India’s largest online skill gaming platform Games24x7 announced that it will work towards the cause of child welfare in India. Games24x7 will make financial contributions to the tune of Rs 6 Crore in this fiscal and partner with some eminent organisations working in this field, such as Kailash Satyarthi Children’s Foundation (KSCF), Hemkunt Foundation, Akshaya Patra Foundation and United Way of Bengaluru.
Games24x7 will work towards protecting children from trafficking, facilitating education, distributing nutrition kits and bridging the digital divide in education and training. The initiatives will benefit 15,000 children in shaping the progressive blueprint of their future.
“The scourge of COVID-19 has been particularly severe on children. Many have been left orphaned, their education has suffered, their families have been displaced and pushed into penury, their vaccination and immunisation programmes have been interrupted, and their nutrition has been adversely impacted. This has made many children vulnerable to exploitation, trafficking, malnutrition and has disrupted their schooling and learning, which in turn has been exacerbated by the digital divide,” said Trivikiraman Thampy, Co-founder and CEO of Games24x7.
The online skill gaming platform has chosen to focus on child welfare, as it is particularly relevant for India, where almost 40 per cent of the population is below 18 years of age. “The health, wellness and security of this generation will determine the future of our country, so we are making our own humble contribution towards such a cause,” added Trivikraman.
Games24x7 will begin the supported projects with initiatives in Karnataka, Maharashtra, Madhya Pradesh, West Bengal and Delhi. The company founders are hopeful that the projects will build awareness for child welfare and facilitate more investments from the tech sector and the gaming industry in particular.
“India’s tech sector represents a domain and people, who have perhaps benefitted the most from the liberalisation of the Indian economy. It is, therefore, imperative that the tech sector and the start-up community works towards alleviating the woes of those sections of the population, who couldn’t gain from economic reforms in the last three decades, and now are in danger of getting further marginalised because of the COVID-19 disruptions,” said Bhavin Pandya, Co-founder and CEO of Games24x7.
Acknowledging the partnership with Games24x7, Nobel Peace Laureate, Kailash Satyarthi, KSCF said, “Corporations that demonstrate compassion in action can lead meaningful and large-scale social change. I am pleased with our partnership with Games24x7 for child welfare and protection. I urge more corporations to come forward and create real value not only for profit but for people. I am confident that investment in the welfare of children can transform not only the lives of children, but build entire communities and countries.”
Harteerath Singh, Director, Hemkunt Foundation said, “We have been working with Games24x7 for the past six months. Their commitment and contribution towards COVID-19 relief efforts and now towards child welfare, are praiseworthy and worth emulating.”